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DIVAGE at InterCHARM 2019.

18/08/2020
On October 23-26, Moscow hosted the largest perfumery and cosmetic exhibition InterCHARM in Russia, the CIS, Central and Eastern Europe.

On October 23-26, Moscow hosted the largest perfumery and cosmetic exhibition InterCHARM in Russia, the CIS, Central and Eastern Europe.

The DIVAGE brand presented at the bright stand new collections - Beauty Killer and Selfie Queen, as well as hits from the regular assortment that everyone liked.

DIVAGE was visited by popular blogger and face of the Selfie Queen collection Dasha Arkhipova (@dasharhipova), beauty bloggers Sonia Miro (@sonya_miro), Elena Romashina (@elenaromashina), Maria Davydova (@mary_dav) and a large number of professional makeup bloggers . They were the first to try the new DIVAGE and share the enthusiasm for the products with their subscribers.

During three days of the exhibition, the official make-up artist of the brand Sergey Lyubimov held master classes and demonstrated how to use the DIVAGE cosmetics to easily create spectacular options for trend makeup. Bloggers, beauty industry professionals and ordinary visitors watched, shared in social networks ready-made images of models made by products from the new Beauty Killer and Selfie Queen collections. The collections will become available to all lovers of beauty in the near future - a full range will appear on store shelves throughout Russia this year. DIVAGE's participation in the InterCHARM 2019 exhibition did not go unnoticed: the brand was awarded the gold medal of the exhibition for a modern look in the cosmetics industry.
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